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real estate brokerage

Co-Brokering: Making it Work

by Suzanne on March 30, 2009

Martha’s Vineyard is a small island, and if you put all of the real estate agents on South Beach, it might tip over into the Atlantic. Okay, not literally, but there are a lot of us, and I’ve seen time and again the importance of us working together.

I don’t think that the concept of working collaboratively in the real estate market is one that is unique to the island. Many people feel that their towns or cities feel very, very small, just like us and no matter how big they literally are.

Co-brokering real estate involves basic principles of good ethics and solid business practice - and it assumes that you prescribe to the following tenets: 1. There is enough for everyone, and 2. Treat others the way you want to be treated.

When agents are greedy and scared, when they feel that their isn’t enough, it shows. Not just to other brokers who become wary of working with them, but also to buyers and sellers - our clients. And, on Martha’s Vineyard, where the atmosphere is laid back and full of sunshine, it just doesn’t work.

I enjoy co-brokering because I enjoy working with other agents - we learn from each other, we support each other, we capitalize on each other’s strengths to make the transaction as simple and effortless as possible for our clients.

My Vineyard co-brokers are my professional community - a community that I nurture, energize and work to sustain.

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